Whether youíre an affiliate marketer, sell your own
products and services, or MLM, there are certain internet marketing
techniques that you can use to get more traffic to your site.
Itís not that internet marketing techniques that vary from industry
to industry that make a difference, but how you apply them to
marketing your business.
The most important element of internet marketing is to go where your
customers are. Just as you wouldnít promote gambling on a gardening
site, donít promote products and services, your own or someone
elseís, or MLM where itís not welcome.
What Iím saying is, donít just throw your product up anywhere.
Thatís not targeted traffic. To get targeted traffic, you have to
promote where others are looking for what you are offering. Targeted
traffic is the key to higher website conversion and more sales.
Regardless of what you are promoting, these techniques will help you
get more traffic to your site, and building site is crucial to your
success no matter what industry you are in.
Here are seven techniques I use to get more
traffic to my sites:
1. Search engines.
Search engines are the easiest way I know of to be found online
because just about everyone uses the search engines. Although I
donít recommend that you rely solely on search engines as a way for
potential customers to find you, you should at least get your site
indexed. People canít find you if you arenít there.
2. Link exchanges.
Although linking isnít as valuable as it once was, itís still an
effective way to promote your site. By contacting website owners who
have websites that complement your own, and then exchanging links
with them, youíll build referral traffic because linking is still
considered to be an endorsement of your site.
3. Affiliate programs.
An affiliate program is where you allow others to promote your
website for a percentage of the profits of each sale. Although there
are other ways to pay affiliates like per lead, pay per sale is the
With an affiliate program, you give others an incentive for
promoting your website, and this can also make it easier to get
links back to your site.
4. Writing articles.
Of all the internet marketing techniques Iíve tried, Iíve found this
one to be the most effective. Iím sure it has something to with the
fact that I like to write, and maybe itís easier for me.
What articles will do for you is help you build backlinks to your
site, establish you as an expert, and offer more value to your
business. You are offering your potential customers something up
If the thought of writing articles makes you cringe, try writing tip
sheets, lists, or a how to. People love these types of articles
because theyíre so easy to read.
5. Joint ventures.
Done correctly, a joint venture can be your ticket to fast cash in
your business. By seeking out others who have complementary
websites, and offering them incentives to sell your products, you
can quickly increase your bottom line.
6. List building.
Although list building isnít an internet marketing technique per se,
it is an important part of building your business. List building
allows you to recycle your traffic, build relationships, and
increase your conversion to make more sales.
7. Know your market.
By knowing your market, youíll know what kind of products and
services potential customers are looking for. Although it wonít help
you raise visibility for your site, it will help you increase your
conversions, and you can more easily get to know your market by
visiting forums on your topic, posting polls on your site, and
studying other sites on your topic.
The most important thing to remember is to show your potential
customers respect. Donít spam them with offers. Build a
relationship, and youíll build traffic and make more sales.